The letter ‘N’ with the number ‘1’ indicates the unity between the concept and naming of several N1 Partners Group brands: the N1 Partners affiliate program and N1 Casino. The new visual brand identity symbolizes the growth and strengthening of the N1 Partners Group.
The N1 concept reflected by the logo conveys the unique style of the projects and an updated brand image. The N1 Partners Group team bases their work on the following fundamental values: reliability, transparency, and security. These principles form the basis of the N1 concept – to be the best is to provide first-class service.
"We grow and develop, but our aspirations remain unchanged: after all, all we want is to be the first choice for our partners and players, and for that, we need to provide the best service possible," says Yaroslav Laptev, Chief Product Officer of N1 Partners Group.
This concept is also reflected in the company's slogan – “Be number one with N1.”
It is worth noting that the logo redesign does not change the brand names – the projects of N1 Casino and N1 Partners remain the same, which is excellent news for those who have already grown to love and appreciate them.
