Alex G - Head Of Sales
How and when did you get into the gaming industry?
I “met” iGaming more than five years ago. We drove traffic to different brands from our CPA network. Later, I started an iGaming-dedicated CPA network but shifted to a direct advertiser brand (Pin-Up) after two months. I’ve been with Pin-Up for more than two years now.
What is your favourite thing about the industry?
My favourite thing about iGaming is money. You won’t find a more profitable vertical in the CPA market, I tried all of them.
What does a normal day look like for you at Pin-Up Partners?
We have a strategic roadmap and weekly sprints, we start the day by checking daily tasks and stats. We build huge projects in small steps.
What do you do in your spare time?
I’m a motorcycle enthusiast and extreme sports lover, video games addict, and experienced traveller, but most of my time I spend with my family, sharing everything stated above.
Karma - Head of Affiliates AM
How and when did you get into the gaming industry?
It all started with an office party at my mum’s which I had absolutely no intention of attending, but was pretty much forced to. It’s funny because if I had not gone there I wouldn’t have met a person who was the first in the chain of events and people that have led me to iGaming. It was a huge lesson – meet other people and find out what they do, and maybe it may lead you to something great!
What is your favourite thing about the industry?
Scale and versatility. The iGaming industry is so developed and widespread, that you may drive huge volumes of traffic, and make a profit no matter the geo and location, as the industry is pretty much worldwide, and it comes to one’s ingenuity to combine the traffic source and approach to hit it big!
What does a normal day look like for you at Pin-Up Partners?
It all starts with a “good morning.” Then I check the traffic and stats, check the daily to-do list and see what meetings I have. I like to have a precise schedule as I have to communicate with many people throughout the day.
What do you do in your spare time?
In 2022, I didn’t have much free time, as we had dozens of conferences to visit and places to fly to. Generally, I like reading and travelling, be it visiting another country for sightseeing or going outside the city for the weekend. There are many ways of broadening one’s horizons.
Stase Blitz - CMO
How and when did you get into the gaming industry?
Right after getting my Master’s degree, I started an internship in a digital marketing agency, and that’s where I’ve learned about affiliate marketing, and after some time, I learned about the iGaming niche and here I am.
What is your favourite thing about the industry?
Inside the industry – it’s the people, for sure. The iGaming niche is relatively compact, and you have the opportunity of meeting business owners to learn and collaborate. This is a great opportunity for rapid professional growth!
What does a normal day look like for you at Pin-Up Partners?
Sometimes we are prime examples of desk jockeys working 9 to 5 and meeting by the water cooler. However, most of the time our job consists of multitasking and doing it all at once. Sometimes it’s networking at a conference while working on an online project. Marketing Pin-Up is all about responsiveness and rapid decision-making.
What do you do in your spare time?
I like to play PS and Nintendo Switch, I’m really into gaming culture and worlds created by game designers. I’m really into that stuff, as it is a goldmine of ideas that can be implemented in marketing and induce a positive reaction.
Sometimes we are prime examples of desk jockeys working 9 to 5 and meeting by the water cooler
