Updated

Aregnaz Hakobyan

Group Chief Marketing Officer
Digitain

Aregnaz Hakobyan is a marketing and digital media expert with profound experience gained working for major international companies across diverse sectors and industries including gaming and casino.

Education
  • The Institute of Customer Service London
    2009-2010
  • Yerevan State University
    2001-2007

MAJOR ACHIEVEMENTS

She showed interest in volunteering and education. Between September 2001 and June 2003, Hakobyan volunteered as a Librarian/Receptionist at IREX. 

Between July 2004 and December 2005, she was an Intern at UNDP, a programme tasked with helping countries eliminate poverty and achieve sustainable economic growth and human development.  

During her career, she gained a range of skills including team management and leadership, marketing strategy, project management, planning, business development and market analysis. 

Hakobyan’s professional background in Marketing stretches across a variety of industries including the non-profit sector, hotel business, telecommunications, finance and gaming.

As an exceptionally knowledgeable specialist in the areas of management, business development, strategic planning and digital media, she boasts extensive peerless expertise gained working for major international companies. 

AWARDS

Hakobyan holds a Communications Professional Award for her post-graduate studies between 2009 and 2010. 

Back in the day, being employed at the ConverseBank, her input resulted in the “Best Marketing Campaigns in Armenia” award being granted by the leading payment processing corporation MasterCard.

EMPLOYMENT

Aregnaz’s career spanned from being employed by such major global brands like Marriott International, the UNDP, the British Council and Orange France Télécom to holding leading positions at the Converse Bank, the American University of Armenia and Media Unit Lebanese Marketing Agency – all of which proved beneficial for her professional growth.

January of 2022 marked the beginning of Aregnaz’s tenure in the role of Head of Marketing as she joined a renowned iGaming platform and software provider, Digitain.  

 

PRODUCTS LAUNCHED

Hakobyan was instrumental in the signing of Luís Figo as Digitain's Brand Ambassador.

Digitain, along with other groups, was one of the sponsors of the Global Gaming Awards Asia 2022. 

In November 2022, Digitain signed a deal to add Gaming Corp’s portfolio of casino games to the Digitain partner network. 

Aregnaz Hakobyan’s professionalism, dedication and hard work have largely contributed to the award-winning history of many major companies and businesses.

“It’s an incredible thrill to be internationally recognised for the work we collectively put hearts in.” Aregnaz Hakobyan

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