Published
Land-BasedMarketingSports Betting

AFL club Geelong to take stand against sports betting

Australian Football League club Geelong has announced its support for the Victorian Responsible Gambling Foundation’s Love the Game program.

gee long

The club will take a stand against sports betting in the country during its match against the Western Bulldogs later today, where there will be no gambling ads on display at GMHBA Stadium.

Geelong said it is proud to be one of more than 500 sporting clubs across Victoria to say no to sports betting, adding that all ten AFL clubs in the state are “united in our commitment to protect kids from the promotion of gambling in sport.”

The club continued by explaining that almost one third of sports betting in the state is carried out by men aged 18-24, which “shouldn’t come as a surprise, given kids this century have routinely been exposed to excessive levels of sports betting advertising while watching their heroes during live broadcast matches.”

Geelong said a 2020 survey found that 88% of Victorian sports fans agreed that young people are exposed to too much sports betting advertising, with AU$232m (US$175m) spent on ads in the country in 2019, compared to $89.7m in 2011.

Geelong Chief Commercial Braith Cox commented: “It's extremely important for our club to be gambling and gaming free, and we are proud that our stadium doesn’t display any sports gambling advertising.

“As a partner of the Victorian Responsible Gambling Foundation’s Love the Game program, Geelong says no to sports betting sponsorship to help limit the gambling promotions seen by our fans.

“We want to encourage young people to love the game, not the odds.”

Premium+ Connections
Premium

1xBet Partners

 
Premium

Digitain

 
 
Premium

PIN-UP Partners

 
Premium

Sport Generate

 
Premium

RISK

 
 
Premium

GammaStack

 
Premium

Lynon

 
Premium

Imagine Live

 
Premium

Galaxsys

 
Premium Connections
Consultancy

SCCG Management

Executive Profiles
VIP Play

Les Ottolenghi

Scientific Games

Keshav Pitani

Esportes Gaming Brasil

Ana Carolina Luna Maçães

Social & App

Spribe CEO exclusive: Simplicity is the foundation

Spribe CEO David Natroshvili speaks to Gambling Insider abou...

Redefining iGaming: A history of crash games

Crash games is a growing vertical that has taken gambling by...

A certain something: What makes crash games special?

Crash games. They’re simple, they’re easy to learn and,...

Smarter innovation to shape the future

Spribe CCO Giorgi Tsutskiridze discusses the past, present a...

Facing Facts: The corner of quarterly contemplation

With Q1 reports out across the industry, Gambling Insider co...

Taking Stock: A guide to key stock prices across the industry

Gambling Insider tracks prices from some of the industry’s...

15 years of Gambling Insider: From the Founders

Over the last 15 years, Gambling Insider magazine has interv...

15 years of Gambling Insider: The Awards over time

Global Gaming Awards Event Manager Mariya Savova gives us he...