This figure, as noted in Fantini’s gaming report, comes as somewhat of a surprise. Reports in January suggested WynnBet was looking to sell its online sports betting business; however, its mobile launch in New York since has dramatically boosted its market share when it comes to sportsbook downloads.
Fantini’s report also details a significant downturn in the market share of Caesars.
The Vegas giant has seen its betting app download share fall 11%, down to 13%. This is a decrease from 24% in January 2022.
It's Flutter Entertainment-owned FanDuel that still holds the dominant share of the market, down 1% from January 2022 to 38%. The online behemoth is still up markedly on its 33% share held in December 2021, though, so this slight downturn on January shouldn’t be of too much concern for Flutter executives.
DraftKings has held its 22% share of the market, although it will surely hope to increase its share to the 26% it held in December 2021.
Other market share risers include BetMGM, which rose closer to its market share value of 12% in December 2021, reaching 11% in February. This comes after a drop to BetMGM’s stake in the market in January, when its share fell to 9%.
Fantini also reports that Fox Bet has continued its incremental decline in its share of the market. With a 4% share in December 2021, Fox Bet has seen its download share halve in consecutive months, and it now holds just 1% of the gaming industry’s total share of sports betting downloads.
