Published
OnlineLand-BasedFinancialIndustry

IBIA’s betting integrity network expanded in Africa through BetKing

Operator KingMakers-owned BetKing has joined the International Betting Integrity Association (IBIA). 

BetKing IBIA
Listen To Article

Established in 2018, BetKing operates both online and retail betting services, with licences in Nigeria, Ghana, Ethiopia and Kenya. 

IBIA provides global betting integrity monitoring and alert platforms for fraud; BetKing will now feed into IBIA’s services, strengthening the integrity organisation’s presence in the African market.  

IBIA members account for over $137bn in global betting turnover per year and nearly 50% of all regulated online betting activity. 

The association, formed by operators, protects members from corruption with anti-corruption tools, which detect and report suspicious activity in members’ betting markets. 

Using information from sports and gambling regulators, IBIA has been able to utilise data and prosecute corruption, while growing its partnerships simultaneously. Its member base now extends to BetKing too. 

BetKing’s Head of Trading Operations, Karim Faith, said: “We are delighted to have joined the fight against corruption in sport and look forward to working with IBIA; and our colleagues across the industry in tackling match-fixing and all associated fraudulent activity.” 

Recently, IBIA extended its partnerships in the European market, with VBet signing up, which holds operating markets in Great Britain, Malta, France and Sweden. 

And in late April, IBIA reported that cases of suspicious betting dropped by 39% for Q1 2022, as a result of the organisation’s “substantially widened membership base in the first three months of 2022”.

IBIA CEO Khalid Ali spoke to Gambling Insider for a live GI Huddle at ICE London.

 

Premium+ Connections
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Soft2Bet
Scientific Games
Digitain Malta
Follow Us

Facing Facts: Q3 2024 analysis

Gambling Insider takes a look at the Q3 results of operators...

Taking stock: The final count of 2024

Gambling Insider tracks operator and supplier prices of some...

CEO Special: Flutter CEO Peter Jackson – Playing to win

As the biggest publicly traded operator in gambling meets th...

CEO Special: Holland Casino CEO Petra de Ruiter – High flier

Petra de Ruiter, Holland Casino CEO, speaks to Gambling Insi...

A welcome from your host

A message from the Founder of the Global Gaming Awards and G...

From the event manager

A message from the Event Manager of the Global Gaming Awards...

From the Awards adjudicator

KPMG in the Crown Dependencies is the official voting adjudi...

The process

The Global Gaming Awards have deservingly earned the reputat...