Elys and Rod ‘N’ Reel sign new deal

Gaming and sports betting technology company, Elys Game Technology, has agreed to provide the Rod ‘N’ Reel Resort in Chesapeake Beach, Maryland, with its retail sportsbook services.

elys games technology rod n reel resort gambling insider web image

As one of the seven entities guaranteed a sportsbook licence under the Maryland Lottery and Gaming Control Agency’s new regulations, The Rod ‘N’ Reel Resort will hand Elys a percentage of the revenue made from the retail sportsbook – once the casino reopens following its renovation project.

Mary Lanham, President of Rod ‘N’ Reel Resort, said of the partnership: “Prior to selecting Elys as our sportsbook provider, we evaluated a number of potential solutions. Elys’ platform and team clearly stood out based on the ease of use and integration with our existing operations, their proven track record with major casinos, as well as their decades of experience in the regulated sportsbook market.

“We look forward to offering sports gaming as an amenity to the resort experience, establishing Rod ‘N’ Reel Resort as a premier destination for the local community and visitors along the Chesapeake Bay.”

Meanwhile, Michele Ciavarella, Executive Chairman of Elys Game Technology, added: “We are excited to enter this partnership with the Rod ‘N’ Reel Resort in Maryland, and to provide an end-to-end 'build-a-bet' sportsbook solution consistent with the amazing experience that Rod ‘N’ Reel Resort currently offers its guests. 

“This is yet another example of how we are executing on our North American expansion strategy, by providing a proven and unique retail sportsbook solution to a variety of business operators, ranging from restaurants and sports bars to premier resorts around the country.”

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