The agreement builds on the 2021 deal signed with 888 Holdings, with the two groups to continue the integration of Betsoft’s portfolio across key regulated European markets. Italy, Spain and Sweden are already live in this regard.
The latest agreement sees 888 host Betsoft’s portfolio, including releases such as Primal Hunt, Stacked and Take the Bank.
“We have been delighted with the smooth integration of our award-winning games across the 888 sites,” said Betsoft Gaming Head of Account Management Anastasia Bauer.
“Romania is an exciting growth market for us and one where we are already well-known, so we are looking forward to a very successful launch with 888.”
Licensed by the National Gambling Office of Romania, 888 has been an established casino operator in the country since 2016, offering Romanian players a fully localised offer in their own currency.
A statement from Betsoft read: “With a population of just over 19 million, an established casino sector and one of the world’s fastest internet speeds, Romania is a burgeoning market for online gaming.”
New players will gain access to welcome bonus offers, while the 888 Club offers Player Points that can be redeemed for prizes.
Talya Benyamini, VP B2C Casino at 888, commented: “We are delighted to be hosting Betsoft’s dynamic and high-quality content titles for our Romanian players. Their localised releases help enhance our selection of innovative and exciting games as we continue the rollout of this partnership across our European sites, and we are looking forward to extending our partnership further around the world into the future.”
