HHR Philippines reaches agreement with React Gaming for cloud software
React Gaming has signed a master services agreement with HHR Philippines (HHRPh), giving HHRPh exclusive rights to React Gaming subsidiary Loot.bet's cloud-based software for the Philippines.
Nicknamed ‘the Skin,’ Loot.bet’s cloud-based software is set to be operational in the Southeast Asian country by 1 April 2023.
Leigh Hughes, CEO of React Gaming, said of the new agreement: “This is major news for React Gaming, as it allows us to tap into the very lucrative and low capital intensive B2B market for the first time.
“The Philippines has always been a key target for us due to the size of the market and its interest in esports. Needless to say, Loot.bet remains very popular within the esports and iGaming community, and entering this market with a large known licensed partner such as HHRPh just made complete sense.
“We believe that this new B2B business model will allow us to expand our Loot.bet platform faster and more efficiently, with minimal investment and lower risk, and could represent a win-win solution for both React Gaming and online gaming operators across the globe.”
The licence will work to further expand Loot.bet’s global footprint, with the company declaring its intent to transfer the majority of its current players over to the Isle of Man licence.
Hughes said of the launch: “This is truly a huge step forward for Loot.bet’s expansion plans in the B2C and B2B markets.
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