EveryMatrix approved for iGaming in Michigan

Having filed for licensing in the US state earlier this year to support its commercial advancements, the iGaming platform provider can now officially distribute iGaming content in Michigan via CasinoEngine.

CasinoEngine, the group’s casino integration and productivity platform, provides access to more than 12,500 games across over 250 casino vendors and sub-vendors. It can also be integrated with third-party platforms.

EveryMatrix noted that the move is part of an ongoing effort to expand its reach in the iGaming vertical, with the company previously successfully obtaining licensing in West Virginia and New Jersey, explaining that more jurisdictions will arrive soon.

“The state of Michigan has established a solid framework for online gaming and delivered strong results since market opening,” said Erik Nyman, President EveryMatrix Americas.

“We are very pleased that EveryMatrix has been granted the licence approval for iGaming and expect to go live shortly with our customers.”

Earlier this week, OddsMatrix Data Feeds integrated virtual games from Kiron Interactive. Powered by EveryMatrix, OddsMatrix Sports Data Feed covers major sports and esports events, with more than 100,000 live events at peak. Kiron Interactive is a global technology and software company with 140 international clients across five continents.

And in October 2022, EveryMatrix announced that OddsMatrix made a company record €1bn ($992m) in turnover for 2022. The figure, revealed to have been hit during OddsMatrix’s Q3, comes after the business narrowly missed out on the €1bn mark in 2021.

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Peter Lynch

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Peter Lynch is a journalist and former Staff Writer for Gambling Insider, where he worked from October 2020 to March 2023. During his tenure, Peter was responsible for writing news articles and feature content that explored major developments across the global gambling and iGaming industries.

He regularly interviewed leading executives and industry figures to bring firsthand perspectives on regulatory changes, commercial strategy and emerging market trends to Gambling Insider’s professional B2B audience.

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