The agreement sees Sightline’s Play+ become the funding solution for the new Parx Wallet, which enables cashless play, with the Parx Wallet app connecting to the Light & Wonder casino management system deployed across the property.
The 260,000-square-foot gaming and entertainment destination is based in Bensalem, Pennsylvania, and features over 3,000 slot machines, almost 200 table games and a 50-table poker room.
“The Parx Wallet will provide tremendous benefits for our loyal customer base, enhancing their safety and security,” said Parx Casino Chief Marketing Officer Marc Oppenheimer.
“The ability to play cashless across our more than 3,000 slot machines with the Parx Wallet and Play+ will provide our customers with easy access to their funds both on and off property.”
Restaurants, retail and entertainment venues can also be found on the property, with Parx also operating the online casino and mobile sports betting platform betParx.
“We’re thrilled to announce the launch of cashless at Parx Casino,” said Sightline Chief Client Solutions Officer Mandi Hart. “Play+ has proven to be the most convenient, safe, and secure cashless solution on the market.
“We couldn’t be more ecstatic about what we’ve been able to accomplish alongside Parx and Light & Wonder to improve the customer experience and further the digital transformation of the gaming industry.”
Parx Casino noted that customers can download the Parx Wallet app - powered by Light & Wonder - on their smartphone.
Light & Wonder Senior Vice President, President of Global Systems & Service, Gaming Jon Wolfe commented: “Light & Wonder is committed to exceeding player expectations. Enabling new technologies by working with companies like Sightline is a way for us to provide the best possible digital experience and remain one of the industry’s leaders.”