OnlineLand-BasedSports BettingIndustry

Betfred USA now licensed to operate Virgin Hotels Las Vegas sportsbook

Betfred USA has won the licence to operate the sportsbook at Virgin Hotels Las Vegas, after the Nevada Gaming Control Board recommended the state select the operator.  

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The partnership between Betfred USA and the casino, which is owned and operated by Mohegan Sun, was facilitated by Stephen Crystal, SCCG Management CEO and Founder.  

The gambling consultancy, which Crystal heads, is the business development arm of Betfred USA. 

SCCG Management has facilitated deals that have made Nevada the 10th state in which Betfred USA operates. The sports betting brand is also live in Arizona, Colorado, Iowa, Louisiana, Ohio, Pennsylvania, Washington, Virginia and Maryland.  

The company adds that it has development partnership plans for the Betfred USA brand in other states too, including Alabama, California, Indiana, Kansas, Missouri, Oklahoma and Oregon.  

Earlier this week, SCCG Management launched an Asia-facing arm, SCCG Asia.  

Per the launch, SCCG Asia will open a new office in Bangkok, Thailand, which will be led by Kent Jenkins as Director of the new operation.   

The expansion will aim to provide management advisory services to casino, iGaming, sports betting and esports firms in Asia.  

SCCG also says it will provide solutions and resources for existing partners aiming for entry into Asian markets.   

In November 2022, SCCG Management signed an investment partnership with Bettor Fantasy, bringing betting on fantasy sports matchups to the North American market. 

At the time, Crystal announced the company would provide capital investment, business development and strategic advisory services to the fantasy sports betting platform.   

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22 March, 2023

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