CT Interactive signs distribution agreement with GrooveGaming

CT Interactive has struck an agreement with odds aggregator GrooveGaming for the distribution of its portfolio on the aggregator’s website.  

CT Interactive signs distribution agreement with GrooveGaming

Head of Business Development EMEA at CT Interactive, Milena Tsankarska, said: “Over the years, GrooveGaming has won the reputation of one of the top platforms for casino content.  

“We are very happy that our content will become available for more clients worldwide, and we plan to continue supplying the platform with our new games.” 

Yahale Meltzer, GrooveGaming COO and Co-Founder, added: “The products that CT Interactive offers are very high quality. They have developed games that appeal to many different groups of players.  

“We are sure our customers would appreciate the diversity of their content and enjoy the new games.” 

Last week, CT Interactive launched its games portfolio with two more Italian sports betting brands.  

These were the brands of operator Slot Plus, chescommessa.it and hcasino.it. 

This followed the news of the games provider signing a deal with MerkurXtips, expanding its presence in the Czech market. 

The deal also sees CT Interactive partner with MerkurXtips in the Serbian market too. The company’s CEO, Lachezar Petrov, said it is actively communicating with different Czech operators and that soon new deals are expected to happen in the region. 

Other recent updates involving CT Interactive include a deal to integrate its content with the Reevo platform, a B2B games provider and aggregator.  

The deal was signed with the aim of bolstering CT Interactive’s game distribution to more global partners. 

Elsewhere, GrooveGaming signed an integration partnership with SmartSoft in recent months, which saw the latter provide GrooveGaming with its entire games portfolio.  

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Louis Thompsett
Gambling Writer

Louis Thompsett is a journalist and editor who served as a Staff Writer at Gambling Insider from February 2022 to April 2023, covering key developments across the global gambling, sports betting and iGaming sectors. During his time with the publication, he reported on regulatory updates, operator strategy, technological innovation and market trends, contributing both news coverage and in-depth editorial features for Gambling Insider and its associated titles.

Louis later advanced into senior editorial roles and now works as Editor-in-Chief of FinTech Magazine and InsurTech Digital, where he oversees content strategy and reporting for a global B2B audience across financial and technology sectors.

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