FanDuel announces partnership with Aristocrat’s Anaxi
Anaxi, a division of Aristocrat, will partner with US operator FanDuel.
FanDuel will deliver content from Aristocrat’s portfolio to customers on its online casino platform.
In October 2022, Anaxi was launched at G2E Vegas as the Real Money Gaming brand of Aristocrat.
One of the focuses for this subdivision was to launch new iGaming products across US markets.
As well as a library of digital and mobile products, Anaxi also boasts its own international content studios and its Customer Experience Solutions (CSX) team.
Cath Burns, Executive Vice President of Anaxi, said: “The launch of our iconic Aristocrat content on FanDuel’s platform is an exciting partnership and moment for Anaxi as we look to create seamless entertainment experiences for players.”
Several of Aristocrat’s game titles will be launched by Anaxi through FanDuel, including Dolphin Treasure and Wild Ameri’coin.
FanDuel’s online casino platform is currently live in Connecticut, Michigan, New Jersey, Pennsylvania and West Virginia.
This means customers will have to be physically located in one of these five states if they want to access the new Aristocrat content.
Asaf Noifeld, Managing Director, Casino at FanDuel, said: “This partnership is an exciting moment in gaming and entertainment, bringing two powerhouses together FanDuel and Anaxi.
“We’re looking forward to hosting Anaxi’s top titles from Aristocrat to create an entertaining and seamless gaming experience for all our players.”
This announcement comes only a few weeks after Anaxi announced a partnership with BetMGM, where the division would also make Aristocrat titles available through BetMGM’s online casino platform.
Gambling Insider delivers the latest industry news, in-depth features, and operator reviews that you can trust. Our team combines rigorous editorial standards with decades of specialized expertise to ensure accuracy and fairness. We are committed to delivering clear, impartial, and dependable coverage across the global gambling sector.
