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Entain buys 365scores for £120m

Entain has acquired sports media company 365scores for a price of £120m ($150m). 

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365scores offers editorial and social content, as well as scores & sports information with free-to-play sports-themed games. 

The company has over 15 million active users across the globe and is aiming to expand further.

Customers will have access to a wider selection of interactive content and experiences, thanks to the combination of 365scores' expertise in data-driven sports media content and Entain's global reach and market platform capabilities.

Entain recently marked the opening of its 100th Digi-Hub retail betting location in Muirhouse, Scotland.

Entain-owned companies Ladbrokes and Coral have made arrangements to accommodate the Digi-Hub, which Entain plans to extend to more than 200 locations by the end of 2024.

There are currently 99 additional Digi-Hubs in the UK and Ireland, all of which have interactive displays and digital connections.

Will Thorp, Strategy Director of UK Retail at Entain, said: “We’re thrilled to announce the opening of our 100th Digi-Hub. We’re passionate about creating connected digital experiences in our shops and continuing to distinguish ourselves." 

Furthermore, Entain reported 2022 revenue of £4.2bn. Meanwhile, at £993m for 2022, its underlying EBITDA was 13% higher than the year before, and its total profit increased to £2.71bn, up 11% from £2.43bn.

Jette Nygaard-Andersen, CEO of Entain, said of the results: “We made excellent financial, operational and strategic progress during 2022 and took significant strides towards our goal of being the global leader in betting, gaming and interactive entertainment.”

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