Published
OnlineIndustryAppointments

Ben Hurst appointed 888's new North America VP

888 hires Hurst as its VP for North American Market Expansion.

ben hurst 888 na gi
Listen To Article

Operator 888 Holdings has appointed Ben Hurst as its new VP of North American Market Expansion.

888 owns brands including William Hill, Mr Green and 888 itself, as well as the SI sportsbook and SI casino brands, as part of a US partnership with Authentic Brands Group. 

Hurst has recently been working as an independent consultant – including for 888 during the last year – and previously served as SVP and Head of Digital at Madison Square Garden Sports & Entertainment, where he oversaw all digital initiatives for MSG's portfolio of brands/properties, including the New York Knicks, New York Rangers, MSG, Radio City, The Beacon Theatre and other venues. 

Prior to this, he served as SVP, Mobile/Emerging Platforms and Digital Partnerships at Paramount, managing the digital/mobile division for Comedy Central, MTV, CMT, TV Land, VH1, Paramount Network and Logo. 

In his new role, Hurst will be a member of the North American management team, creating and implementing strategies to increase 888’s presence in the region, with the US and Canada being two of the group’s target growth markets.

Howard Mittman, President 888 US, commented: “I am delighted that Ben will be joining our US team as VP. Having worked with him over the last year or so as a consultant, I have full confidence that his knowledge of the industry, and of our company, makes him the perfect leader to help continue to grow our US business for the future. 

“Ben has an exceptional track record at some world-class media brands and will bring a huge amount of knowledge of the US digital, sports and entertainment landscape. We very much look forward to working with him.” 

Premium+ Connections
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Soft2Bet
Scientific Games
Digitain Malta
Follow Us

Facing Facts: Q3 2024 analysis

Gambling Insider takes a look at the Q3 results of operators...

Taking stock: The final count of 2024

Gambling Insider tracks operator and supplier prices of some...

CEO Special: Flutter CEO Peter Jackson – Playing to win

As the biggest publicly traded operator in gambling meets th...

CEO Special: Holland Casino CEO Petra de Ruiter – High flier

Petra de Ruiter, Holland Casino CEO, speaks to Gambling Insi...

A welcome from your host

A message from the Founder of the Global Gaming Awards and G...

From the event manager

A message from the Event Manager of the Global Gaming Awards...

From the Awards adjudicator

KPMG in the Crown Dependencies is the official voting adjudi...

The process

The Global Gaming Awards have deservingly earned the reputat...