Baroness Rosie Winterton announced as Ygam charity patron

Baroness Winterton served as a Member of Parliament between 1997 – 2004.

Baroness Rosie Winterton announced as Ygam charity patron

Key points:

– Former Doncaster Central MP Baroness Rosie Winterton has been announced as a new Ygam patron

– Baroness Winterton described it as an honour

Gambling harm prevention charity Ygam has announced a new patron in Baroness Rosie Winterton.

Baroness Winterton served as a Member of Parliament for Doncaster Central between 1997 to 2024. In this time, she held positions including a Minister in the Department of Health under the Blair premiership, as well as various ministerial roles under the Brown premiership. She was Labour Chief Whip between 2010 to 2016, and as Deputy Speaker of the House of Commons between 2017 to 2024. 

She now sits in the House of Lords, after receiving a life peerage from Prime Minister Keir Starmer.

Baroness Winterton’s ties to Ygam relate to Co-Founder Anne Evans, to whom Baroness Winterton was local MP at the time of Evans’ sons suicide as a result of gambling addiciton. Baroness Winterton became friends with Evans as she sought out support to raise gaming addiction awareness, helping Evans establish Ygam in the first place. 

Baroness Winterton will now be able to expand this awareness further via her patronage. 

Said Baroness Winterton: “It is an honour to become patron of this remarkable charity. Over a decade ago, my constituents Anne and Keith Evans turned their family’s tragedy into a beacon of hope and a force for change through Ygam. Since then, I have seen Ygam grow and witnessed first-hand the incredible work they do. Ygam are the trusted experts in this field, and their work is needed more than ever. Following Anne’s passing earlier this year, it feels like a deeply poignant honour to be asked, and I am determined to continue her legacy in any way I can. Anne truly inspired me, and I hope I can make her proud.”

Ygam Interim CEO Helen Martin added: “We are proud to welcome someone of Baroness Winterton’s profile and experience as a patron of our charity. Her unwavering support for Ygam since our inception has been invaluable, and her passion for improving the lives of children and young people aligns perfectly with our mission and ethos. Through her relationship with Anne, she understands what is at the heart of Ygam. She also brings a wealth of experience, insight and an impressive network that will help us amplify our voice, impact and reach.”

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OnlineIndustryAppointmentsResponsible Gambling
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Beth Turner
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Beth Turner is a journalist and Senior Staff Writer at Players Publishing, where she contributes news and feature content to leading B2B gaming titles, including Gambling Insider, Gaming America, Sports Betting Focus and Trafficology. Based in the London area, she has been part of the editorial team since October 2023, progressing to Senior Staff Writer in February 2025.

In her role, Beth covers key developments within the global gambling and iGaming landscape, producing insightful reporting on regulatory shifts, operator strategy, sponsorship trends and emerging market activity.

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