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Finlandia Casino relaunches under new global Winlandia brand

The rebranding will see the online casino launch across the world, starting with UK, Sweden, Norway and Denmark before moving on to New Zealand and Canada.

Finlandia Casino Winlandia
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Finlandia Casino, which launched as a Finland-facing online casino in 2014, has rebranded as Winlandia and will expand its site for an international audience.

The products offered at Winlandia will include slots, scratch games, table games and Jackpots.

Christoffer Grönlund, Winlandia Head of Acquisitions & PR, said: “We are so excited to have rebranded to Winlandia and to take our amazing casino experience to more markets such as the UK, Sweden, Norway and Denmark in the first phase.

“In the second phase, we will enter Canada and New Zealand.”

The library at Winlandia is powered by a range of different providers, including Evolution, NetEnt, Pragmatic Play and EGT.

Players will be able to use their pre-existing login details from Finlandia Casino to access the new Winlandia platform.

The online casino also hopes to tailor its experience to each market that it launches in.

Grönlund continued: “We believe the only way to truly stand out is to excel across all areas and let data lead the way, from brand to bonuses, games to payments and of course customer service.

“Localisation, personalisation and conversion rate optimisation are also a must for each market.

“We have a very experienced team behind Winlandia with +15 years in iGaming and we know exactly how to deliver this and so much more to players in each market.”

In other Nordic news, Pragmatic Play went live in Finland with Veikkaus Oy, the state-owned lottery, casino and betting operator in the country.


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