Key points:
- Mobile Streams has launched a new online casino and sports betting brand in Mexico
- Currently, the company’s stake in Estadio Gana is just under 30%
Mobile Streams has announced the official launch of its new online casino and sportsbook subsidiary brand Estadio Gana in the Mexican market, following a successfully concluded testing stage.
Formerly recognised as Bet, the newly branded Estadio Gana has been launched with attached social media channels that are set to be utilised to promote the brand’s commitment to responsible gambling practices.
Further, the dedicated launch of the brand comes less than 18 months ahead of the football World Cup, which is set to be held in Mexico, as well as in Canada and the US.
Commenting on the launch of Estadio Gana, Mobile Streams CEO Mark Epstein said: “We’re delighted to reach this significant milestone alongside our partners in Mexico and internationally. The launch of Estadio Gana is just the beginning, and we look forward to its continued growth.”
Good to know: Mobile Streams’ current holding stake in Estadio Gana is 29.94% – however, this number could be subject to increase
Building on this statement, Carlos Gomez, Estadio Gana CEO, also stated: “We’re thrilled about the future of Estadio Gana and the opportunities ahead as we deepen our partnership with MOS. As Mexico’s gaming market continues to expand, particularly with the World Cup on the horizon, we see immense potential for continued growth.”
An additional recent development from the Mexican market this year saw Konami Gaming integrate its full portfolio of slot titles onto PlayCity Casino’s platform in the nation in January, building on the pre-existing relationship between the two organisations.