Superbet and NetRefer launch joint affiliate platform

nian betting and iGaming operator SuperBet has announced the creation of a new partnership with international affiliate platform operator NetRefer which will culminate in the launch of an affiliate platform focussing on the Eastern European affiliate market.

Under the terms of the agreement, Superbet will use NetRefer’s unified performance marketing model to obtain information of player performance tracking and reporting, while NetRefer will allow the Romanian bookmaker access to its premium product suite, giving SuperBets marketing team the opportunity to further develop customer relationships with affiliates throughout the region.

In a statement announcing the partnership, SuperBet Head of Romanian Operations, Ciprian Lazār, said: “We are delighted to team up with a global leader in the field of affiliate marketing. We are looking forward to a competent and successful cooperation that will allow us to achieve our company’s mission and vision.”

Timothy Buttgieg, COO at NetRefer added: “NetRefer is looking forward to a successful partnership with SuperBet, the leading sportsbook operator based in Romania. We will provide SuperBet with our award-winning product suite and access to our industry experts to ensure growth on their already successful online operation.”