Catena Media acquires Japanese affiliate network

Affiliate industry heavyweight Catena Media has announced that it has entered into an agreement to acquire an unnamed Japanese affiliate network, strengthening its position in the Asian market for a cost of $5.5m.

Catena Media acquires Japanese affiliate network

According to the firm, the sites acquired represent some of the highest ranked casino websites in Japan. Under the terms of the purchase, Catena will pay $4m upon transference of the networks assets, with a further $1.5m to be paid six months after the completion of the deal.

In a statement, Catena have confirmed that the acquired assets currently generate quarterly sales of around €350,000 with an operating margin of around 80%.

Catena has also confirmed that the firm’s three full time employees and four freelance journalists will join the company and Catena’s current Japanese domains will be integrated into the acquired firm.

Welcoming the acquisition, Robert Andersson, CEO of Catena Media added: “This is a good example of an acquisition in line with our global growth strategy, and we will be well positioned for future expansion in Asia.”

Topics
Mergers & AcquisitionsAffiliate
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Robert Simmons
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Robert Simmons served as a writer for Gambling Insider, where he was an active contributor from 2017 until 2018. Throughout his tenure, Robert executed in-depth market research and wrote over 500 news and press-release articles covering the global gambling industry under strict editorial standards and tight deadlines. He contributed editorial support to the production of five 100+ page Gambling Insider magazines, eight 25+ page Trafficology magazines, and five 25+ page special print focus editions. In addition, he produced 30 in-depth feature articles for print, secured over 30 contributions from external writers, and built long-standing professional relationships with industry stakeholders across all levels of the gambling sector.

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