Catena Media has announced the completion of a deal to acquire Dreamworx Online for €9.5m, of which €4m will be paid with newly issued shares in Catena, and the remaining €5.5m in cash.
Dreamworx Online operates in the sports, casino and financial services market, operating websites such as Sportwettenanbieter.com, Fussballwetten.info and DeutscheFXBroker.de.
Catena expects the acquired assets to generate around €600,000 in quarterly sales, with an operating margin of approximately 80%.
The operator will now become part of Catena’s sport division, run by Baybets, another Catena Media acquisition made back in December, 2017.
Henrik Persson Ekdahl, acting Chief Executive of Catena, commented: “The assets of Dreamworx will strengthen our position as the leading affiliate in Germany. This will place us in the top position, short-term for the Fifa World Cup 2018 as well as long-term.”
Catena Media stated that they expect the deal to be finalised by the end of the month.