Aristocrat has filed a lawsuit against AGS LLC and PlayAGS, Inc. the United States District Court in Nevada, alleging infringement of its trademark rights for the firm’s “Buffalo”-branded slot machine product.
Aristocrat has filed the suit for a number of reasons, alleging federal trademark and trade dress infringements, in addition to unfair competition.
Managing Director of the Americas, Matt Wilson, said: “We will aggressively protect our market-leading brands and intellectual property in every jurisdiction. Buffalo is an iconic game franchise and an enduring player favourite.
“With this suit, Aristocrat is defending the brand and standing up against trademark and trade dress infringement, consistent with the best interests of customers and our company.”
Furthermore, Aristocrat is seeking that AGS be preliminarily and permanently enjoined from all trademark infringement, false designation of origin, and unfair competition.