“The signing of the distribution agreement for 10 games for the Italian market is only the first step of a collaboration that I hope will be as profitable as possible for both companies,” said Bull Gaming CEO Francesco Gatti.

“All the games will therefore be available in the coming months on the best gaming portals and are part of the WorldMatch offer. We are extremely satisfied with the agreement reached. 

“We will be able to offer the player a quality gaming experience and the partnership with WorldMatch will allow us to make the most of our work. Some of our games are born in collaboration with McArthur Games (a Scottish company that was already a gaming manufacturer) and we are happy to be able to share our new experience with them too.”

Founded in 2000, WorldMatch aims to collaborate and forge new partnerships with some of the biggest gaming brands, in an effort to continuously improve customer experiences, security and support.

Commenting on the new partnership with Bull Gaming, WorldMatch CEO Andrea Boratto said: “WorldMatch is thrilled to welcome Bull Gaming to the SlotBar family. We are proud to be able to contribute to their online expansion and confident that this partnership will be mutually beneficial and will offer players the best experience possible.”

Elsewhere in Italy, Pragmatic Play signed an agreement with established Italian-facing operator Sportbet last month, with Hacksaw Gaming continuing its expansion by launching its games in Italy via 888casino, also in December 2022.