Aspire Global purchases GMS Entertainment

Aspire Global has agreed to buy GMS Entertainment, the owner of online casino content developer Pariplay, for approximately €13.1m ($14.9m).

Aspire Global purchases GMS Entertainment

It is expected the transaction will be completed in Q3 of 2019, once authorities have approved the deal.

Pariplay currently holds gaming licenses in the UK, Malta, Curaçao, Romania and Gibraltar. 

Pariplay has recently had a gaming certification cleared for New Jersey, which will provide Aspire Global with a growth opportunity in the US.

Tsachi Maimon, CEO at Aspire Global, said: “We are very excited about the acquisition of Pariplay, which is in line with our M & A strategy focusing on B2B growth and external game sales.

“Moreover, Pariplay has cleared a gaming certification for New Jersey, representing a potential growth opportunity as US operators will be gaining access to Pariplay’s gaming content.”

Gili Lisani, CEO at Pariplay, said: “I feel confident about sending the company off for the next phase of the growth journey and I believe the match with Aspire Global is great, allowing both to reach whole new levels.”

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Nathan Joyes
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Nathan Joyes is a journalist who served as a Staff Writer at Gambling Insider from October 2018 to October 2019. During his time with the publication, he reported on key developments across the global gambling and iGaming sectors, covering news, regulatory updates and industry trends for both the Gambling Insider website and associated print titles.

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