Genius Sports announced as Serie A’s official data supplier
Genius Sports Group has been appointed Serie A’s exclusive data supplier for football betting, which will begin from the start of the new 2019/2020 campaign.
The company will use pitch-side technology, which will then be distributed to licensed operators outside of Italy through Genius Sports’ sports betting arm Betgenius.
As part of the deal, Betgenius will offer sportsbooks Serie A content.
In return, Genius Sports will provide the Italian football league with a return from betting on its matches.
Jack Davison, Genius Sports Group CCO, said: “Our partnership with Serie A is another example where we work with the most important global sports competitions to ensure our sportsbook operators have complete confidence in the security of their data supply.”
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