Bet99 partners with GeoComply for geolocation in Ontario

The partnership takes place with a view to improving conversion rates.

Bet99 partners with GeoComply for geolocation in Ontario

GeoComply, a provider of anti-fraud and geolocation solutions, has announced that Canadian online sportsbook Bet99 has selected GeoComply to be its geolocation supplier for Ontario, Canada.

The Canadian operator has selected GeoComply as its partner in Ontario to ‘help boost customer experience, compliance and revenue with technology that opens the player funnel and improves conversion rates.’

GeoComply’s new solution permits both mobile and desktop players to prove their location immediately without leaving the page or downloading an app or plugin, which the company states, ‘removes a player pain point and boosts conversion.’

GeoComply aims to have its no-download desktop and mobile solution to help protect operators at every stage of the player journey. This means from registration to deposit and withdrawal, companies will be covered with fraud solutions that detect spoofing devices, account takeovers, bonus abuse and other forms of fraud. 

Bet99 CTO Paul Nyzuk commented: “We are excited to partner with GeoComply. They have more experience than any other geolocation provider and a commitment to innovation, as evidenced by GeoComply’s new No Download Browser Solution. 

“Our priority is ensuring the best player experience while achieving the highest standards in compliance. GeoComply’s cutting-edge technology brings tremendous efficiencies so Bet99 can achieve these goals.”

GeoComply SVP, Lindsay Slader, said: “We are thrilled that Bet99 has adopted our new technology, which makes geolocation compliance easier than ever for players and easier than ever for Bet99 to integrate, helping to keep them compliant, profitable and safe.”

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Lucy Wynne
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Lucy Wynne is a journalist who served as a Staff Writer at Gambling Insider from April 2023 to November 2023, contributing news coverage and feature content focused on the global gambling and iGaming industries. During her tenure, Lucy reported on regulatory developments, operator strategies, market trends and key sector shifts, delivering clear, timely journalism for a professional B2B audience.

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