Stephanie Eddy appointed as Yolo Entertainment CRO

The former Betway Commercial Development Director will now help spearhead innovation at Yolo.  

Stephanie Eddy appointed as Yolo Entertainment CRO

Key points:  

– Stephanie Eddy has joined Yolo Entertainment as the company’s new CRO 

– Eddy moves on from Betway after a decade-long stint with the company  

– She will now oversee revenue growth and commercial performance at Yolo 

Yolo Entertainment has announced that former Betway Commercial Development Director Stephanie Eddy will be joining the company to take over the role of Chief Revenue Officer in an appointment that is effective immediately.  

This appointment brings to an end a decade-long tenure at Betway for Eddy. Indeed, she will now utilise her extensive gaming industry experience as she oversees commercial performance and revenue growth at Yolo Entertainment. Further, as part of her new role, Eddy will also help to oversee the company’s performance in specific regions and channels, with a focus on improving its acquisition funnel.  

Commenting on her appointment, Eddy said: “Yolo Entertainment has consistently pushed boundaries in gaming and crypto. I’m thrilled to join the team at this exciting moment and help take these world-class brands to even greater heights.” 

Building on this, Yolo Entertainment CEO, Matthew D’Emanuele, also stated: “Steph is a proven leader with the commercial instincts and strategic vision that align perfectly with our ambitions, and we are thrilled to welcome her to our leadership team.  

“Steph’s appointment underscores our commitment to accelerating the growth of Sportsbet.io and Bitcasino, expanding our brand and product portfolio, and delivering an exceptional customer experience. Steph’s expertise will be instrumental as we continue to strengthen our global presence.”   

Good to know: Yolo Entertainment is the B2C arm of Yolo Group 

It has been a period of executive reshuffle for Yolo recently, with Lara Falzon being named as CEO of the group’s B2B brands – Hub88, Live88, Odds88 and OneTouch – last week.  

Prior to this, in 2024, Yolo Group also became a member of the International Betting Integrity Association, ahead of the opening of the Brazilian iGaming and sports betting markets.  

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Will Underwood
Gambling Writer

Will Underwood is a Writer at Players Publishing, contributing news and feature content across the company’s portfolio of leading B2B gaming publications, including Gambling Insider. Since joining the team in March 2024, he has covered key developments in the global gambling and iGaming sectors, delivering clear, timely reporting for an international audience.

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