GB online gambling revenue rises 3% for September

By Iqbal Johal

Online gambling revenue in Great Britain grew in September after consecutive months of decline in the market, according to Gambling Commission data.

Data from the biggest operators representing 80% of the online market, showed online gambling gross gambling yield (GGY) increased by 3% month-on-month for September, up to £420m ($552.5m). Despite the total number of bets decreasing by 4%, the number of active accounts rose by 7% from August.

This was boosted by the return of the English Premier League in September, after a summer break in August, which saw sports betting GGY rise by 15% up to £189.7m, after a 21% decrease in August. Bets placed rose by 5% while the amount of active players increased by 14% for the vertical.

Elsewhere, there were declines in the majority of the other online verticals. Online slots GGY declined by 4% down to £157.4m, the lowest amount during the coronavirus pandemic since March.

Other online gaming, including casino games, fell by 5% to £56.6m, while poker was also down 5%, to £7.9m. Virtual sports betting continued its decline since a summer boom, with GGY down 9% to £6.1m for September. It was the same case for esports, with GGY falling to £1.3m, down 28%, following on from a 29% decrease the previous month.

The Gambling Commission said: “Gambling behaviours have continued to evolve as the country responds to varying levels of restrictions and we will remain vigilant in light of new national lockdowns announced in recent weeks.”

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