Genting Casinos received the standard at advanced level 3; this represents the highest level achievable, said to prove the operator’s continued commitment to creating a safer gambling environment for its users.
GamCare’s description of advanced level 3 is “a business that has adopted a wide range of safer gambling measures that go beyond the social responsibility provisions of their gambling licence”.
Genting currently is the only UK land-based casino to achieve this award, yet it actually represents a renewal of the accreditation, this being the second consecutive time the operator has been awarded it.
President and COO of Genting UK, Paul Willcock, commented: “We are immensely proud to secure the highest possible recognition and it once again, shows our continued commitment to ensuring our customers play safely.
"This award highlights the commitment and hard work that our staff put in, day in, day out to make sure we lead the way as the best and safest casino operation in the UK.
“Being the only UK land-based casino to be awarded this level of accreditation further emphasises that adopting safe gambling measures and customer care is at the heart of everything we do. While we’re delighted with the renewal of the award, we will continue to improve our standards to provide the best possible experience for our customers when they visit our casinos.”
The Safer Gambling Standard recognises operators that exceed the requirements set by the gambling industry Licensing Codes and Conditions of Practice (LCCP).
The Standard consists of 10 sets of assessment criteria for social responsibility (for both online and land-based gambling businesses), which are modified and updated every year.
