With aims to diversify its company, sports betting operator VBet is the first to choose a female ex-footballer as its ambassador.
Boulleau is seen as the ideal candidate to further the ethos of VBet, with her career in football as a French international and PSG player, her expertise in the field is crucial for VBet to rely on, as well as her following of over 1.7 million subscribers across multiple social platforms.
Laure Boulleau commented on her new appointment, saying: "I am very happy and honoured to become the first women's football betting ambassador with VBet. We’re in for a wonderful adventure with the teams. We share the same vision of premium content and the desire to engage our respective communities."
David Ozararat, CEO of SoftConstruct France / VBet Group, added: "Having Laure by our side was the only choice, and we are very proud to have such an exemplary female athlete as our ambassador, who’s recognised for her sharp analysis of matches at the highest level. Thanks to this partnership with Laure, we will soon be offering our players exclusive and innovative experiences.”
Laurent Moretti, Sportfive Managing Director France, concludes: "We are very happy to have accompanied VBet in the choice of its new ambassador in order to diversify its sports coverage.
"Our final choice was Laure Boulleau, a former French international football consultant who perfectly embodies the VBet values and DNA.”