DWG games are now available to Mr Green players in the UK, with the games studio building upon the “success of a long-standing partnership with William Hill,” the company noted.
“A collection of high-performing DWG titles are now live for Mr Green customers to enjoy.”
William Hill was one of the first operators to bring DWG content to the UK, having acquired Mr Green in 2019. DWG and William Hill will now explore the possibility of extending the partnership into additional regulated jurisdictions.
“William Hill has been a proud champion of our games in the UK for a few years now, and we always wanted to explore ways to expand this high-performing relationship,” said DWG CEO Troy Zurawski.
“Making our games available to players at Mr Green is a great way to reach a new audience who, like us, values creativity and an exceptional gaming experience. I expect this powerhouse partnership to continue to evolve and grow.”
William Hill earlier this week announced the rollout of its sports betting and online casino brand in Latvia, with the hope that an increased stake in the Latvian market will boost brand visibility in the country. The entry into the market was made possible by rebranding its local sports betting brand 11.lv.
William Hill was also in the headlines earlier this week regarding its ties with 888, with the latter expected to complete its takeover of the former at the end of June 2022, following the overwhelming approval of shareholders.
