The Coral Racing Club offers all of its members the opportunity to own a racehorse in addition to a number of other premium perks, such as free stable tours, hospitality on race days, access to premium content, and special behind-the-scenes events throughout the year.
This figure has been reached less than three months after the club's 11 November 2022 launch.
Every time a Coral Racing Club racehorse is entered to compete, members are allowed to cast a vote to be one of up to 10 owners for the race. When Annie Mc finished second at Doncaster on 29 December, winning prize money of just over £13,000 ($16,000), each of the 10 members who earned the chance to own her for the day received £1,300. Simon Clare, PR Director for Coral, said: "When we launched the Coral Racing Club, our primary objectives were to broaden and strengthen the appeal of horse racing amongst our customers.” Additionally, members have the opportunity to win hundreds of tickets to important Coral sponsorships throughout the year, including the Coral Eclipse and the Coral Scottish Grand National; as well as access to an exclusive Coral Racing Club Lounge experience at most events, where they can mingle and converse with the Club's trainers and Coral ambassadors. In November, Coral launched Bet Bundles, a new betting proposition allowing customers to buy a package of five bets for double the value.
