SKS365 signs multi-year deal with Sportradar
To enhance the betting experience on Planetwin365 with a full entertainment package, SKS365 and Sportradar have signed a multi-year collaboration.
With this, SKS365 users can watch over 40,000 live sports events on Planetwin365. Many live-streaming events are already available on the Planetwin365 sports betting platform, including the NBA, Bundesliga, tennis, Italian Serie C and Copa Libertadores.
Registered customers can access the live streaming service online and on mobile devices. Each customer can individually select to watch their preferred live sporting events through self-terminals.
Every year, in addition to the Bundesliga and the Italian Serie C, about 8,000 football matches are broadcast. The Champions League qualifying matches, Copa del Rey and Spanish Super Cup can all be watched online along with other international competitions that aren’t shown on traditional TV channels.
Troy Cox, SKS365 Chief Commercial Officer, said: “The opportunity to watch live sporting events is a fundamental element of the gaming experience.
“The agreement with Sportradar allows us to complete our offer with over 40,000 live events every year and put at the players’ disposal an integrated entertainment product. We are also developing the necessary technologies to make the gaming experience even more interactive both in our shops and online.”
Stefan Debus, Senior Director of Audiovisual Global Commercial at Sportradar, said: “This agreement builds on our long-standing relationship with Planetwin365 and will help them create an immersive betting experience for customers old and new.”
In December 2022, Play’n Go signed a contract with SKS365 in Italy. With this agreement, SKS365 became the recent operator to provide its games to players in the country.
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