The partnership will see Indochino provide the wardrobe for the resort’s onsite staff, in return for Resorts World hosting Indochino marketing through branded visuals on the property.
These visuals will be placed strategically on the resort, as well as being included during events. They will be on the LED Globe, Zouk Tower, The District and both the East and West Towers. With the inclusion of the West Tower, this means Indochino branding will be shown on the third-largest display of this kind in the world.
Solomon Schwartz, Head of Sponsorships and Activations at Resorts World Las Vegas, said: "We not only look for ways to elevate our guest experiences but also the experiences for our team members, and we feel this new partnership will do just that."
Indochino will focus on the wardrobe needs of both the staff and management of Resort Worlds, as well as being a supplier for wedding and corporate opportunities. They will also provide suits to all VIP Hosts who attend the Zouk Nightclub, as well as their respective management.
The suits that will be offered to the Resorts World team will include exclusive branded lining and fabric shown in the Indochino Spring/Summer 2023 collection.
Drew Green, Indochino CEO, said: “Tens of millions of people from all over the world will visit Las Vegas annually.
"With Resorts World being a premier destination on the timeless Las Vegas strip, it made perfect sense to showcase our brand and apparel across the property as they provide world-class hospitality and entertainment to their guests; a level of standard that goes hand-in-hand with the Indochino experience.”
