Fennica Gaming, a subsidiary of the Finnish National Lottery Veikkaus, has introduced its eInstant games in Brazil in partnership with LottoCap, a digital operator in the country.
This launch marks the first appearance of casual-gaming-like eInstants in the Brazilian market.
The partnership began at an industry event where representatives from LottoCap engaged with Fennica Gaming’s team about the potential of eInstant games. Following these initial discussions, the companies moved forward with technical integrations to bring these games to the Brazilian market.
Fennica Gaming's eInstant games allow for various implementations across different gaming events, such as deposits and withdrawals. The new licences enable these games to be offered in a regulated manner, providing a new entertainment option for Brazilian players.
Felipe Camara, LottoCap Head of Product and Marketing, said: “We are operating with Brazilian Aplicap and providing the digital games portfolio. We are always eager to offer the Brazilian players something new and saw a chance with Fennica Gaming’s innovative portfolio. The proceeds go to good causes and we are sure these games will find their interested audience.”
Jussi Ronkainen, Fennica Gaming Product Portfolio Manager, commented: “Now we have launched our casual-gaming-like entertaining eInstants with LottoCap for its players, we are very excited to see how our game portfolio succeeds in a market that has never seen these kinds of games before. We are continuing the collaboration and working together to optimise the games for LottoCap’s players.”
The integration process, managed by Tung Hoang, Technical Product Manager of Fennica Gaming, was reported to be smooth, with specific regulatory and customer needs addressed during the process.
Earlier in the year, Fennica Gaming partnered with International Game Technology (IGT) to expand its Video Lottery Terminal (VLT) content in Sweden and other international markets. This collaboration included supplying games to approximately 4,000 VLTs in Sweden.
Fennica Gaming has also integrated its cloud-based eInstant games into the portfolio of German lottery operator Lotto Hessen.