Octoplay expands UK presence with Rank Group partnership
The agreement follows Octoplay's recent market entry into Belgium through Casino777, demonstrating the company's ongoing European efforts.
Key points:
– Octoplay partners with Rank Group to distribute games across all UK brands, including Mecca and Grosvenor Casinos
– The collaboration hopes to bolster Octoplay’s presence in the UK’s regulated market
– The agreement follows recent Belgian market entry through Casino777 partnership
Octoplay has announced a new partnership with Rank Group, integrating its game portfolio across all of Rank’s UK brands – including Mecca and Grosvenor Casinos.
The Rank Group partnership aims to strengthen Octoplay’s position in the UK regulated market, adding to its existing collaborations with operators including William Hill, Flutter and Entain.
The integration will see Rank’s brands gain access to Octoplay’s full gaming portfolio, boosting their existing offerings.
Commenting on the new partnership, Ralitsa Georgieva, Octoplay’s Director of Business Development, stated: “Our partnership with the Rank Group marks another significant milestone in our UK expansion.
“The integration of our content across the entire Rank Group portfolio demonstrates our commitment to strengthening our position in this key market while bringing innovative gaming experiences to an even broader audience.”
Good to know: Octoplay’s is now present in the UK, Sweden, Malta, Ontario, Greece, Romania, Slovakia, Denmark and Italy
Rank’s Director of Digital Content & Payments, Tom Orton, added: “Integrating Octoplay’s portfolio across our full range of brands further enhances our gaming offering. Their commitment to quality and innovation aligns perfectly with our mission to deliver exciting and entertaining experiences in safe and rewarding environments.”
This development comes just days after Octoplay’s entry into the Belgian market through Casino777, where it launched titles such as Cash Link Express: Hold and Win and Lightning Blitz: Supercharged, along with its JackpotHunt opt-in jackpot solution.
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