Key points:
- Gordon Moody has launched International Gambling Harms Awareness Day 2025, focusing on the theme #behindthebet
- The campaign aims to highlight the emotional, financial and social effects of gambling harm and encourage open discussions
- The initiative aligns with Gordon Moody’s recent expansion of services, including a new treatment centre and first-aid training program
Gordon Moody has announced the launch of International Gambling Harms Awareness Day 2025. Scheduled for Wednesday 26 March 2025, the day aims to reduce stigma, encourage open conversations and provide access to support services.
The theme for this year’s campaign, #behindthebet, focuses on the often-overlooked emotional, financial and social consequences of gambling harm.
By sharing stories, resources and expert insights, the campaign seeks to highlight the reality that gambling addiction extends far beyond monetary losses.
Good to know: Gordon Moody is encouraging individuals and organisations to participate by downloading awareness materials, engaging in discussions using campaign hashtags and supporting fundraising efforts
A key objective of the initiative is to emphasise the often hidden nature of gambling harm. Many individuals are believed to suffer in silence and are hesitant to seek help due to fear of judgment or lack of awareness about available resources.
Gordon Moody’s efforts are therefore directed at fostering a more understanding and supportive environment, aiming to ensure that those struggling know they are not alone.
This campaign comes at a time when Gordon Moody has been expanding its services to support those affected by gambling addiction.
In late 2024, the organisation opened its flagship residential treatment centre in Redditch, offering specialised therapy and rehabilitation programs.
Additionally, it introduced a Gambling Support First Aid training program shortly prior to this, designed to equip individuals with the skills to recognise and respond to signs of gambling-related harm.
