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NEWS 14 July 2017
PokerStars reaches the top after only 2 years in Italy
By Caroline Watson
According to figures posted by the Amministrazione Autonoma dei Monopoli di Stato, PokerStars has claimed the title as Italian gaming market leader amongst online casinos in Italy.

The casino operator stormed ahead with an 8.5% market share, taking the title from former longstanding leader Lottomatica.

The Amaya Inc brand has only been in the Italian market for two years, however, the operator has clearly made quite an impression in such a short period of time.

A confident Bo Wänghammar, Managing Director of PokerStars Casino, commented: “These results show that we are continuously growing and are on track to becoming Italy’s favourite iGaming destination. However, we don’t just want to match the best casinos out there, we want to surpass them.

“We plan to continue improving our casino offering including by expanding our selection of top games, enhancing our VIP program, expanding customer acquisition efforts, and introducing an improved mobile casino app.”

The company shows no signs of slowing down its rapid growth, with expansion into new gaming markets planned plus a range of new customer benefits being added to its services
RELATED TAGS: Poker | Financial | Industry
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