SportPesa launches UK casino portal

Africa focussed sports betting company SportPesa has announced the launch of its first UK casino portal and a fully updated version of its entire website.

SportPesa launches UK casino portal

SportPesa’s new casino website offers access to over 200 games and promotional opportunities with a HTML5-compatible games lobby powered by Microgaming, which is accessible on Android, iOS or Windows mobile devices.

The newly updated website aims to provide a more sophisticated and seamless betting environment for its existing customers with an enhanced user display, improved navigation, functionality and aesthetics.

In a statement confirming the launch of the casino portal, SportPesa UK Marketing Manager Shaun Simmons said: “We’re excited to be launching the new look SportPesa UK platform.”

“Over the past few months, we have taken customer feedback on board and worked tirelessly to deliver a product that we feel will stand tall in this market. Not only will our customers have access to a decent sportsbook, but we can now also provide our valued customers with a first-class casino offering.”

This latest move is another step in SportPesa’s further expansion into the UK market, having opened its new European headquarters in Liverpool earlier this year and agreeing high profile sponsorship deals with three UK football clubs, namely Everton, Southampton and Hull City.

Topics
OnlineCasinoSports Betting
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Robert Simmons
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Robert Simmons served as a writer for Gambling Insider, where he was an active contributor from 2017 until 2018. Throughout his tenure, Robert executed in-depth market research and wrote over 500 news and press-release articles covering the global gambling industry under strict editorial standards and tight deadlines. He contributed editorial support to the production of five 100+ page Gambling Insider magazines, eight 25+ page Trafficology magazines, and five 25+ page special print focus editions. In addition, he produced 30 in-depth feature articles for print, secured over 30 contributions from external writers, and built long-standing professional relationships with industry stakeholders across all levels of the gambling sector.

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