Scientific Games joint venture wins exclusive Turkish sports betting contract
Scientific Games has confirmed its joint venture with Demirören Group, Şans Girişim (Sans Digital), has been awarded a 10-year exclusive sports betting Iddaa contract in Turkey.
The supplier will provide its full turnkey sports betting solution to Turkish bettors at retail shops and via mobile to ensure a competitive large-scale sportsbook.
Turkey is Europe’s second-largest state-sponsored sports betting market and among the top three in the world in sales.
Barry Cottle, Scientific Games CEO, said: “This important contract is evidence our efforts over the last several years to create a superior, all-inclusive sports betting offering are coming together through collaboration between Scientific Games’ lottery and digital groups. We are honoured by the trust given to us by Sans Digital and the Government of Turkey.”
Sinan Oktay, Board Member of Sans Digital, said: “After evaluating many of the leading companies in the global sports betting industry, we selected Scientific Games as our ideal partner.”
Scientific Games closed last week with shares priced at $29.18 and with this news opened today at $29.47.
Intralot had previously been part of a joint venture which ran Iddaa, losing out on the contract this time around, and CEO Antonios Kerastaris was announced to have resigned from the company on Friday.
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