Mirror Bingo relaunches on Jumpman Gaming platform

By Iqbal Johal

Mirror Bingo has been relaunched on Jumpman Gaming Limited’s platform, after an agreement between Reach Plc and the bingo developer.

Previously Mirror Bingo, part of print and digital publisher Reach’s portfolio, was working with Cashcade and Playtech, since originally launching in 2008.

However, it has now migrated onto the Jumpman platform, where players can play 90, 80 and 75-ball bingo games, with prizes of up to £1m ($1.26m) and tickets from 1p.

Last week, two other Reach brands relaunched onto the Jumpman platform after being closed in 2018; Star Wins and Express wins, linked to newspaper titles Daily Star and Daily Express respectively.

Mirror Bingo will be promoted across its associated Daily Mirror publication and players can access more than 600 slot games.

Reach PLC’s Head of Betting & Gaming, Mark O’Donnell, said: "Jumpman are a young, agile and very successful business in the gaming market; their approach to player experience, enjoyment and loyalty really impressed us.

"We’re delighted to launch Mirror Bingo with them and also bring back old favourites Star Wins and Express Wins.

"Just like the media brands, each has a distinct style and audience which means we can welcome players of ages and interests."

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