Sportradar EVP Global Marketing Adam Azor speaks exclusively with Gambling Insider at Sportradar Connect about the future of marketing, third-party cookies, hyper-personalisation and more.
As part of the agreement, Rei do Pitaco will implement Kambi’s Odds Feed+ product, allowing it to customise its sports betting offering in the soon-to-be-regulated Brazilian market.
Lockspread’s daily fantasy sports platform will be integrated into Atlas World Sports, expanding its services across 23 states and enhancing its sports betting options.