32Red reports record half-year revenues

Remote gaming operator 32Red has reported a 19% year-on-year rise in gross gaming revenue (GGR) for the first six months of 2014.

32Red reports record half-year revenues

The firm’s gains were driven by their flagship 32Red Casino operation, which accounted for 91% of record £22.6m first-half revenue.

The casino platform also increased its customer base by 20% to 51,000 players.

On average these players cost £180 to acquire through marketing and free bet offers, but yielded £400.

Ed Ware, CEO of 32Red, said: “We are pleased to report yet another record performance for our business, spearheaded by 19% growth in the 32Red casino. The initial results from our recently launched 32RedSport, which provides players with seamless access to a premium online and mobile sports betting product, have also been encouraging.”

GGR from the company’s Italian casino grew by 130% to £1m despite limited marketing as the company waits for “positive changes in the regulated market due at the end of 2014”.

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Brad Allen
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Brad Allen is a journalist who worked as a Staff Writer at Gambling Insider from May 2014 to August 2014, contributing news coverage and feature content during a formative period for the publication’s digital and print platforms. In his role, Brad researched and wrote industry news, interviewed key figures, and helped develop editorial material that supported comprehensive coverage of regulatory changes, operator activity and market trends across the global gambling sector.

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