Cherry AB purchases ComeOn gaming

Swedish firm Cherry AB have today confirmed the outright purchase of a 100% share in Maltese-based online gaming operator ComeOn.

Cherry AB purchases ComeOn gaming

Cherry paid an initial purchase amount of €80m to ComeOn in July 2016 and will pay a further €200m to complete the acquisition.

The remaining sum will be paid through a combination of 60% cash (€125m) with the remaining 40% being made up of new shares to be issued by ComeOn.

Cherry’s governance is financing the cash portion of the purchase using a Nasdaq Stockholm issued bond valued at €200m, which is set to mature on the 11 July 2020.

It is widely expected that Cherry will now move all of its igaming businesses under the umbrella of ComeOn.

The completed deal will see Cherry AB become the third largest gaming operator in the Scandinavian region.

Topics
OnlineMergers & Acquisitions
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Robert Simmons
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Robert Simmons served as a writer for Gambling Insider, where he was an active contributor from 2017 until 2018. Throughout his tenure, Robert executed in-depth market research and wrote over 500 news and press-release articles covering the global gambling industry under strict editorial standards and tight deadlines. He contributed editorial support to the production of five 100+ page Gambling Insider magazines, eight 25+ page Trafficology magazines, and five 25+ page special print focus editions. In addition, he produced 30 in-depth feature articles for print, secured over 30 contributions from external writers, and built long-standing professional relationships with industry stakeholders across all levels of the gambling sector.

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