Yggdrasil partners with Lottomart for UK expansion
The publisher is rolling out its portfolio with the operator.
Yggdrasil has partnered with Lottomart to bring its portfolio of games to the UK online operator’s platform.
Lottomart will have access to Yggdrasil’s complete gaming portfolio, which the publisher has curated over the past decade. Some of these titles include Gold Frontier Jackpots FastPot5 and Ragnaravens WildEnergy, as well as titles from the YGG Masters programs. The portfolio also includes games incorporating Yggdrasil’s Game Engagement Mechanics (GEMs).
This partnership is set to expand the publisher’s European presence, having first launched in the continent in 2016.
Lottomart currently offers a range of products to its UK players, including over 2,500 casino, lottery and scratch card games. As Yggdrasil Commercial Director Jose Simon said: “Lottomart offers its customers a leading online casino with an array of games from the best providers in the world and we are thrilled to join their list of trusted partners.”
Simon also stated: “The UK remains a key market for Yggdrasil with our games resonating well with local players and together with Lottomart, we’re able to introduce our titles to even more slot fans.”
The deal is far from the first for Yggdrasil this year. In January the publisher entered a deal with LVC Diamond to expand its presence in Hungary, partnering with Campeón Gaming the week after. In May, Yggdrasil partnered with NetBet Casino in Denmark.
However, this has not been the only news from the publisher this year, as in March Yggdrasil was penalised by the Swedish Gambling Authority (SGA) for supplying software to an unlicensed body.
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