Legal & RegulatoryIndustry

Entain CEO: Gambling industry has an “unfair” reputation

Entain CEO Jette Nygaard-Andersen says the gambling industry has an “unfair” reputation, and has urged the public to view gambling operators as trusted entertainment providers.

entain concerns

Entain’s brands include Ladbrokes and Coral.

In an interview with the Sunday Times, as reported by City AM, Nygaard-Andersen urged policymakers to avoid implementing gambling rules that are too strict. Too rough rules may, as she explained, lead to gamblers moving into black market, underground operators.

The Entain boss has asked for ministers to strike a healthy balance with the impending new rules, which are expected to be published in a White Paper in spring. Issues under consideration include the reduction of minimum wagers and the introduction of affordability checks for users.

Nygaard-Andersen’s concerns come after research from the Betting and Gaming Council last year showed that the number of customers using an unlicensed betting website rose from 210,000 in 2019, to 460,000.

“It is somewhat unfair, the reputation that our industry has,” said Nygaard-Andersen. “It is utterly important for me that our customers understand that we have their safety at heart, and that they see us as a trusted entertainment provider.”

The government’s delay of the White Paper last year has been heavily criticised by anti-gambling campaigners.

Premium+ Connections
Premium Connections
Executive Profiles
American Gaming Association
Penn Entertainment
Flutter Entertainment
Barstool Sports

London calling

Gambling Insider looks ahead to the sixth Global Gaming Awar...

Innovating fantasy

StatHero CEO and Founder Jason Jaramillo speaks to the GI Hu...

The uncut pearl

In this issue, Gambling Insider looks at three of Asia’s m...

Singapore: Age of the VIP

Gambling Insider looks at the Asian nation's high prospects...

Read Magazine

28 November, 2022

Wynn Macau to inject MOP 4.8bn into Macau resort following licence renewal success

Wynn Macau has announced it will inject approximately MOP 4.80bn (US$596.4bn) into Wynn Resorts Macau (WRM), along with other changes.