Bingoal partners with MGA Games
The deal will see Bingoal offer players some of MGA’s games portfolio.
Bingoal has agreed a deal with MGA Games that will see it integrate MGA’s games into its portal.
The deal has already seen Bingoal launch slots games such as DJ in Session, Lucky Wave, De Goudmijn Plus, Vikings Conquest and God of Seas – which Bingoal is hoping will ‘strengthen its presence’ in Belgium.
Commenting on the deal, Javier Lanfranchi, Sales Director at MGA Games, said: “We are convinced this agreement will allow us to take that one step further at a European level while simultaneously offering Bingoal high-quality and efficient content to ensure maximum profitability”.
Meanwhile, Dany Salmon, Online Casino Product Manager at Bingoal, added: “We are confident that MGA Games’ offerings will enhance Bingoal’s portfolio, providing players with even more exciting options to enjoy.”
The news comes soon after the Kansspelautoriteit (KSA) fined Bingoal €400,000 ($428,000) for breaching advertising regulations, in which it was found to have aimed ads at young adults (18–24-year-olds).
The investigation began following a broadcast of the TV programme ‘Kassa,’ which showed that between October 2021 and March 2022, the company had promoted advertising messages to users aged 18 to 24.
In further news, MGA Games was recently granted a B2B licence by Swedish gambling regulator Spelinspektionen.
This comes after a new ruling enforced by Swedish regulation that says gambling houses and online casinos all over Sweden will only be able to carry games from providers that have gained the necessary accreditation.
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