Soft2Bet strikes deal with SlotMatrix

This collaboration aims to provide Soft2Bet's game portfolio with exclusive content from Armadillo Studios.

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With the help of a partnership agreement with SlotMatrix, operator and platform provider Soft2Bet has expanded its game library with additions from Armadillo Studios, a member of the EveryMatrix Group, and SlotMatrix Exclusive Partners.

With a broad range of real-money games, SlotMatrix is EveryMatrix's B2B aggregator. A wide variety of curated content providers, such as JVL and Nocturne Studios, are considered Exclusive Partners, and offer their ]content to brands and other providers through SlotMatrix integration.

Razvan Haiduc, EveryMatrix Games CEO, said: “Working with Soft2Bet will enable us to expand our reach, ensuring more customers in important markets have access to the games we have to offer from both studios.”

Daniel Mitton, Director of Gaming and Business Development at Soft2Bet, said: ”This partnership holds great importance because it will help Soft2Bet incorporate an excellent range of unique games onto our platform, elevating the quality of what we offer our partner operators and customers.”

Greece recently granted Soft2Bet a gambling and betting permit. Each licence is valid for seven years if the games are operated within the Hellenic Republic.

David Yatom, General Counsel at Soft2Bet, spoke with Gambling Insider about the Greek iGaming sector and the company's decision to expand there.

He said: “…there’s a strong demand among Greek players for top-quality gaming experience and since the market is no longer closed as it used to be, there will be more and more companies striving to satisfy this demand.”  

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