Rebranded aggregator and platform Groove has signed a partnership with supplier Onlyplay.
Through this collaboration, Onlyplay’s gaming portfolio will now be accessible via Groove's operator cluster and casino hub, facilitated by the Groove API.
Onlyplay’s portfolio includes proprietary content spanning infinity play, slots, crash and instant win games.
Groove is adding over 100 new games monthly, including categories such as slots, tables, live dealers, sports betting, bingo and instant win games.
Groove recently announced the establishment of its dedicated games studio, GrooveStudio, with a portfolio of 32 slots and table games.
Christina Muratkina, Onlyplay CEO, stated: “What we share with Groove is that we are fearless when it comes to turning our ideas into complete solutions and brave enough to address our new mechanics to the market. Excited to collaborate with the best teams in the industry to bring our players an unforgettable gaming experience.”
Yahale Meltzer, Groove COO & Co-Founder, said: “This is another strategic partnership that Groove considers pivotal to delivering on our vision as a global content provider. The hundreds of casinos in our hub will enjoy privileged access to this new immersive content that is helping to define how the next generation of games are made and played."
In April 2023, Groove announced its integration of Praxis smart cashier software to facilitate transactions and expand its offerings for its client base, which includes over 100 gambling operators.
In November 2023, Livespins expanded its gaming library by joining forces with Onlyplay. This collaboration allowed casino streaming provider Livespins to integrate Onlyplay's slots and casino games into its platform.
